Why the CocaCola Bottle Design Has Powered the Brand for Nearly 130

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Why the CocaCola Bottle Design Has Powered the Brand for Nearly 130


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Evolution of the Iconic CocaCola Bottle Branding R. ONE Creative


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Coca Cola Bottle Design History Design Talk


The story behind the design of the iconic Coca-Cola bottle Food & Bev Package Deal: In 1915, Coca-Cola had many imitators. Then it designed a patented bottle nobody could copy. Coke wanted a "bottle so distinct that you would recognize it by feel in the dark or lying broken on the ground." Mehmet Hilmi Barcin/Getty Images By Andrew Adam Newman

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‍ In 1899, Coca-Cola embarked on its bottling journey, taking the first steps towards becoming the ubiquitous beverage we know today. The bottle, as simple in design as the drink was multifaceted in taste, was straight-sided, uncomplicated, and unassuming.

High Museum Explores the Design of the Coke Bottle THE PEACH REVIEW®


With its fluted glass and shapely design, the classic Coca-Cola bottle is a worldwide icon. Even without the label, you can immediately identify it with the brand—which is exactly what Coca-Cola.

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Coca‑Cola has been made in Australia since 1938. Today, we are proud to support more than 111,000 businesses across the country.

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A Reddit member recently shared a photo of the 1915 Coca-Cola bottle design brief as displayed on a wall at the World of Coca-Cola museum in Atlanta.

The original Coke bottle turns 100 today — here's how it got its iconic


The iconic Coke Cola "Contour" bottle design is 100 years old this year. On April 26, 1915, the Trustees of the Coca-Cola Bottling Association voted to spend up to $500 to develop a distinctive bottle for Coca-Cola.

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The Coca-Cola bottle is more than just a container; it is a story, a statement, and a legacy. To further illustrate the importance and influence of Coca-Cola's design, here are some additional.

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Raymond Loewy. From Coca-Cola to trains the design that catches you. The Coca-Cola bottle marked a turning point in the world of communication, effectively transforming a product into a logo. It's not necessary to read the words "Coca-Cola" to know it's a Coca-Cola. The same thing happened with Studebaker cars from the 1940s and 1950s and.

Why the CocaCola Bottle Design Has Powered the Brand for Nearly 130


The creative brief, sent to eight glass companies across the country, was simple but far from easy: Develop "a bottle so distinct you would recognise it by feel in the dark or lying broken on the ground.". In Terre Haute, Indiana, the Root Glass Company went to work and teased the form of a Cocoa Pod into the delightful shape we know today.

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While the curvy Coke bottle may be ubiquitous and instantly recognisable, the details of its design and inspiration remain shrouded in mystery. Coca-Cola's fuzzy history only adds to its mystique.

Coca Cola bottle design concept orlach design


1. The bottle gives Coca-Cola's brand an authenticity few can match. "You can't buy 100 years worth of anything unless you've done it for 100 years," says Williams. Mind you, it's not just the.

Why the CocaCola Bottle Design Has Powered the Brand for Nearly 130


The Story of the Coca-Cola Bottle : One of the most famous shapes in the world is the iconic contour fluted lines of the Coca-Cola bottle. Renowned as a design classic and described by noted industrial designer, Raymond Loewy as the "perfect liquid wrapper," the bottle has been celebrated in art, music and advertising.

Classic Coca Cola in Glass Bottle


One of the most famous shapes in the world is the iconic contour fluted lines of the Coca‑Cola bottle. Renowned as a design classic and described by noted industrial designer, Raymond Loewy as the "perfect liquid wrapper," the bottle has been celebrated in art, music and advertising.

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