Lexus Customers Revealed To Be The Most Loyal Among Luxury Brand Buyers

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This short film, produced as a virtual reality video, relates how Lexus has successfully established itself as an innovative global brand across the past three decades. It describes the challenges it faced when first seeking to enter the luxury market, and how it has drawn on the Japanese traditions of omotenashi hospitality and takumi.

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Lexus is the luxury vehicle brand of Toyota Motor. Lexus was first introduced in 1989 in the United States and is now sold in more than 70 countries. Lexus ranks as the fourth largest.

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ADDITIONAL INFORMATION. STAY INFORMED RECEIVE EXCLUSIVE INVITES, SPECIAL OFFERS AND MORE. 4.4 SECOND ACCELERATION TIME BASED ON AMCI TESTING CERTIFICATION OF THE 2022 IS 500 F SPORT PERFORMANCE. The 2024 Lexus IS combines more aggressive styling, new seamless connectivity and agile performance.

Lexus unveils new, 'roofless' luxury sports car at the 2014 L.A. Auto


Lexus (レクサス, Rekusasu) is the luxury vehicle division of the Japanese automaker Toyota Motor Corporation. The Lexus brand is marketed in more than 90 countries and territories worldwide [3] [6] and is Japan's largest-selling make of premium cars. It has ranked among the 10 largest Japanese global brands in market value. [7]

Lexus Ranks Highest In Luxury Brand Loyalty In USA For 3 Straight Years


2. Lexus Forced The Luxury Segments' Hand. Despite the massive development cost, Lexus put the LS400 V8 on sale for $35,350 in 1990, which is roughly $83,000 when accounting for inflation.

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Engineered for luxury and performance, powered by cutting edge hybrid engine technology. Click here now to choose your Lexus & experience the future of driving.

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1. Consistently Wins Luxury Awards Lexus is no stranger to winning luxury awards. The luxury vehicle brand was at it again in February last year when it won the award for the top luxury brand for the second year running at the JD Power 2022 Canada ALG Residual Value Awards. Other awards won by Lexus were in the following luxury categories:

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Awards: 1 Lexus Quality Shines Through with top Ranking in Used Car Survey Lexus has been named the best brand for used vehicles in a survey of thousands of UK car owners. The results of the 2021 Auto Express Driver Power study reveal the highest levels of satisfaction and the lowest incidence of problems with pre-owned Lexus models.

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1. Lexus SUVs: Lexus SUVs, like the Lexus RX and Lexus NX, are a testament to the brand's commitment to luxury and comfort. Spacious interiors, advanced technology, and a smooth ride make them popular choices among luxury SUV enthusiasts. 2. Lexus Sports Cars:

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Tips, Tricks & Trends Why Do People Choose Lexus Over BMW and Other Luxury Brands? A lot of people drive a Lexus these days as opposed to Audi, BMW, and Mercedes-Benz. Toyota's luxury brand actually has quite a bit in common with its upscale peers when you look at the offerings of each and their price tags.

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The momentum is expected to continue in 2024, propelling the company towards its future ambition of six-digit sales in Europe. Lexus has revealed two all-new models that are taking the brand into new market segments: the new flagship LM "Luxury Mover" people-carrier and the LBX, the company's first small urban crossover.

Lexus' History Tells a Story of How the Luxury Brand Changed the Auto


BMW are another luxury brand that have never quite reached the dizzy heights of Lexus for dependability. They come 30th out of 39 on ReliabilityIndex with a reliability index of 179. The BMW X5 has a reliability score of 248, which is better than the Cayenne. It is also cheaper to repair at £615, though that's hardly affordable.

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The Lexus Life Story: creating a global luxury brand By Joe Clifford 6 January 2021 Be the first to comment The Lexus Life Story is a fascinating short film that reveals how we established a new luxury brand and have continued growing and innovating over the past three decades.

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Home Cars Is Lexus a Luxury Car Brand? by Joshua Palmer October 16, 2020 The Lexus brand of vehicles is sold in more than 70 countries globally as of writing, but is it a luxury car brand? Lexus is the upscale car brand of Japanese automaker Toyota Motor Corporation.

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The brand made its European debut in 1990. In 2017, the company sold 35,461 in the United States. With the development of the Lexus brand, Toyota proved that a luxury car could be comfortable, fun, and reliable. We can expect to see Lexus's on the road for many years to come. Lexus isn't as storied or prestigious as some other luxury brands.

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What's Inside show Why Are Lexus Considered To Be Luxury Cars? The Lexus lineup provides eleven luxury cars, including three sedans, five SUVs, and three coupes. As you can see, Lexus offers a variety of options with different levels of refinement and luxury.

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